Editing & Post-Production
Video Editing
Video editing is the art of manipulating and combining video files to create a completed
video project. Video Editors will cut together film clips, alter and correct sound mixing,
add digital effects, and make other essential technical changes to video files.
Visual Effects
Visual effects (sometimes abbreviated VFX) is the process by which imagery is created
or manipulated outside the context of a live-action shot in filmmaking and video
production.
Video Art
Video art is an art form which relies on using video technology as a visual and audio
medium. Video art emerged during the late 1960s as new consumer video technology
such as video tape recorders became available outside corporate broadcasting.
Intro & Outro Videos
As well as writing a strong video script and editing your YouTube video, an impressive
intro and outro can help drive conversions. An intro is a short, concise clip that offers
branding space and lets you give a rundown of the rest of your video. An outro is your
sign-off or conclusion to your video.
Video Templates Editing
A video template is a pre-designed set of graphical elements, animations, and text that
can be used to create a professional-looking video. Video templates often come with a
range of built-in features, such as music, transitions, and effects.
Subtitles & Captions
In the broadest sense, each serves a different purpose with a common goal: Captions
provide an accessible way for viewers who cannot hear audio to watch video. Subtitles
provide an accessible way for speakers of any language to watch video.
Social & Marketing Videos
Video Ads & Commercials
Video advertising is a marketing strategy that involves creating a short and informative
video that promotes a product and is played before, during, or after the main video. It
helps tell a story, improve sales volume, create buzz, convey information concisely and
captivatingly, and reach a wider audience.
Social Media Videos
A social video is designed for social platformsThat means the video is optimized for web
and mobile viewing and tailored specifically to the platform that will house them. Part of
this is brevity, as well as readability across devices of all kinds, and clarity of message
even without sound.
UGC Videos
User-generated content (UGC) is published information that an unpaid contributor
provides to a website. The information might be a photo, video, blog or discussion forum
post, poll response or comment made through a social media website.
Music Videos
A music video is a video that integrates a song or an album with imagery that is produced
for promotional or musical artistic purposes. Modern music videos are primarily made and
used as a music marketing device intended to promote the sale of music recordings.
Slideshow Videos
noun. a presentation of photographic slides, or images on a transparent base, placed in
a projector and viewed sequentially on a screen. a presentation of digital images,
sometimes with text, viewed in progression on a screen.
Animation
Logo Animation
A logo animation (or animated logo) simply takes your logo and adds motion graphics or
animation to your design. When animating a logo it’s important to keep in mind the
company’s values and purpose so that we can translate these ideas into your animation.
A logo is the visual identification of your brand.
Character Animation
Character animation is the process of bringing a cartoon character to life by making them
move and act like they are real.
Animated GIFs
An animated GIF (Graphics Interchange Format) is a type of digital picture format that
can show a sequence of pictures put together to make a short, repeating animation.
Animation for Kids
Animation is the process of giving the illusion of movement to drawings, models, or
inanimate objects. Animated motion pictures and television shows are highly popular
forms of entertainment.
Rigging
The ‘rig’ that means “to manipulate or control usually by deceptive or dishonest means”
first appeared in an 18th century slang dictionary with the definition “game, diversion,
ridicule.
Lottie & Web Animation
Lottie is a mobile library for Web, and iOS that parses Adobe After Effects animations
exported as json with Bodymovin and renders them natively on mobile! For the first time,
designers can create and ship beautiful animations without an engineer painstakingly
recreating it by hand.
NFT Animation
An NFT can be a digital deed to your house, it could be a digital driver’s license, proof
that you own a piece of digital art or rights to a song. Therefore, an animated NFT is a
piece of animated digital art that you can buy, sell and prove you are the owner of.
Filmed Video Production
Videographers
As pointed out by Sokanu, A “Videographer is someone who is responsible for recording
live events and small-scale video productions. Videographers focus on smaller
productions like documentaries, live events, short films, legal depositions, weddings,
birthday parties, sports events, commercials, and training videos.
Filmed Video Production
Video production is basically the entire process of creating a video. Whether it’s a short
film, a full-length movie, business marketing video, television commercial, music video,
or other type of film, the process may vary a little with the specifics, but the overall process
is basically the same.
Explainer Videos
Animated Explainers
An animation explainer uses character animations and/or animated text, combined with
music and sometimes voice over, to explain a product, service, concept, or process. An
animation explainer is one of the most common types of explainer videos, because it’s
easy to make and accessible for audiences.
Live Action Explainers
Live action explainer videos use real people, locations, and objects to convey a message.
These videos can be shot in various styles, from straightforward talking heads to more
elaborate cinematic productions. They are favored for their authenticity and ability to build
a personal connection with the audience.
Spokespersons Videos
A video spokesperson refers to a person or actor who is hired to represent and promote
a brand, product, or service through videos.
Screencasting Videos
A screencast is a digital video recording of your computer screen and usually includes
audio narration. Screencasts are just one of many different types of instructional videos.
eLearning Video Production
eLearning video production covers everything from higher education, online training, to
virtual presentations. Whatever your learning objectives are, we offer a bespoke service
tailored to your e learning video goals.
Crowdfunding Videos
A crowdfunding video is a concise, compelling audio-visual presentation created to
accompany a crowdfunding campaign. It serves as the face of the project, offering
potential backers an immersive glimpse into the creator’s vision, passion, and the unique
value of the proposed product or idea.
Product Videos
3D Product Animation
3D product animation is the process of creating realistic and dynamic digital
representations of objects in the form of 3D models, using CGI, and animating them in a
virtual environment.
E-Commerce Product Videos
eCommerce product videos are short videos that showcase products available for
purchase on online platforms. Product videos aim to replicate the in-store experience by
providing a virtual tour of the product. These videos make online shopping feel as if you’re
in a real store.
Corporate Videos
Corporate video is an umbrella term used to define all video communications used for
internal or external corporate messaging. One way that corporate video can be
distinguished from traditional video advertising is the target audience.
App & Website Previews
App previews demonstrate the features, functionality, and user interface of your app using
footage captured on device.
Miscellaneous
Article to Video
Video articles are an innovative type of publication item which is highly engaging for
readers. It presents scientific findings using visual media, providing the reader with all the
elements which support a traditional article.
Game Trailers
A gameplay trailer is a short video presentation used to showcase the interactive
experience of a video game. It typically features actual in-game footage, offering a
glimpse of the game’s graphics, mechanics, and overall gameplay.
Game Recordings & Guides
Game guides refer to comprehensive resources that provide assistance, instructions, and
strategies to gamers, helping them progress through different levels and overcome
challenges within a game. These guides can be in the form of written content, videos, or
interactive platforms.
Meditation Videos
Guided meditation describes a type of meditation led by a teacher, in person or via audio
or video. When starting out, having an expert lead you through the basic steps of your
meditation practice is recommended.
Real Estate Promos
Real estate marketing is the targeted communication of value propositions to a specific
audience within the real estate market. The goal is to connect potential buyers, renters,
or investors with properties that meet their needs and generate interest in buying, selling,
or leasing properties
Book Trailers
A book trailer is like a movie trailer for books. It uses a variety of multimedia including
images, sounds, video, animation, music and words to compel the viewer to read the
book. It has to be captivating, engaging and persuasive.
AI Video
AI Video Art
AI-generated art is artwork created with the assistance of artificial intelligence (AI). This
process typically involves algorithms that can learn from data inputs and generate new,
original art pieces. AI art can take various forms, including digital images, paintings,
sculptures, music, and poetry.
AI music videos
The concept of AI-generated music refers to the process of creating musical content using
artificial intelligence technologies. This nascent field leverages machine learning
algorithms and deep learning networks that can analyze vast amounts of musical data,
learn patterns, and create original compositions.
AI spokespersons videos
These tools automate the process of video creation, allowing users to quickly generate
videos from templates, images, or text inputs. However, human video production still
offers a higher level of creativity, storytelling, and customization compared to AI-
generated videos.
